Emily’s Heirloom Pound Cakes – Birmingham, Alabama

April McClung founded Emily’s Heirloom Pound Cakes in 2014, paying homage a 100-year-old recipe passed down from her family’s matriarch, Emily Magnolia McClung. April added a modern secret ingredient to achieve the moist, buttery texture shared by every flavor in the lineup, from Original to Lemon Blueberry to Key Lime. Sold by the slice, loaf, and round, Emily’s ships all over the country.


